Entrepreneurs can have access to digital marketing tools that make communication very easy and convenient. These tools are very powerful in attracting customers.
The internet consists of free digital marketing tools for entrepreneurs. It is a powerful tool for communication.
Most free tools, while being powerful, do require a lot of one’s information. Some tools require only information for security. Giving out personal information can invite spam or overly-aggressive sales content. A digital marketing company in Hyderabad, the best digital marketing services in Hyderabad do focus on digital marketing tools.
Project management and collaboration- Trello
Communicating as well as setting expectations for deliverables, achievable milestones, and meeting deadlines for oneself, one’s team, or the stakeholders is essential to one’s success, on or offline.
Earlier, project management efforts did happen mostly through email. Email platforms are rather limited and were not built to accomplish the dynamic and fast-paced tasks digital marketing activities demand.
Trello happens to be one of many free digital marketing tools for easy project management. A digital marketing company in Hyderabad, the best digital marketing services in Hyderabad do cater to the need for digital marketing services.
For most startups, Trello is indeed a simple and powerful way to organize and plan digital marketing projects.
Website performance monitoring — Smylelytics
Gauging the website traffic involves analyzing multiple key performance indicators in to order to be able to reveal insights into the visitors’ interactions with the website.
As an extremely user-friendly tool, Smylelytics does send a bi-monthly report of one’s website’s traffic data, thus making the process a breeze. There is no need to log on to Google Analytics and digging through confusing charts as well as graphs of statistical data.
Customer relationship management — HubSpot CRM
Customer relationship management (CRM) software does help a person to manage one’s relationship with the customers. From sales process tracking to searchable data storage cum information organization, involves keeping track of the customers It is indeed much easier with a CRM tool to do all these things.
It is primarily made use of to manage a business-customer relationship. Some of CRM free digital marketing tools also help in managing business contacts, employees, clients, prospects, contract wins, sales leads and more.
With HubSpot’s CRM tool, one gets access to all the core features for free:
- Customizable views
- Deal boards
- Task boards
- Drag and drop communicator
- Extensive integration capabilities
- Prospect and customer database
- Email connections
- Templates, tracking, and scheduling
The tool’s interface is no doubt easy to make use of. One can also import and export contacts into the custom databases for prospects or current customers and minimizing busywork.
Email marketing – MailChimp
Email marketing does provide one of the highest ROIs (return on investment) of all other digital marketing efforts, as it collects email addresses from customers. The tool is cost-effective.
MailChimp does provide more than just campaign building functions. It includes:
- Easy-to-use email design and image upload functions
- Media storage
- Email design templates
- List management with easy segmenting options
- Sign-up forms
- Autoresponders
- Drip campaigns
- A/B testing
- Analytics revealing CTRs, clicks, opens and more
- Subscriber data based on engagement rates
- Optimal send time calculations
- Third-party app integrations such as Google Analytics and social media
Blog topic research — Answer the Public
Blogs do serve the important purpose of helping the website appear in organic, or non-paid, rankings in search engines, which is a necessary source of website traffic.
In order to accomplish this successfully, it is important to know what topics the prospective customers are searching for in relation to one’s business. It works quite similar to a search engine.
These tools are important for digital marketing. A digital marketing company in Hyderabad, the best digital marketing services in Hyderabad provides much information about this digital marketing service.